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Wellness Incorporated

How to Build a Resilient, Sustainable, Values-Driven Practice

Health and wellness businesses have unique challenges, opportunities, and goals. Jennifer Buchanan will show you how you can deliver your service in a way that blends heart, health and mastery.

Like many health entrepreneurs, Jennifer started with a huge mission. She wanted to help people in their pursuit of optimum health. But after running her practice for twenty years, even with thousands of clients and loyal staff, she felt burned out and not sure if her business would make it. Rather than quit, Buchanan went on an intense quest to prove her company’s viability and identify the key components of sustainable healthcare practices.
In this presentation, Jennifer shares these essential elements so your own private practice can prosper – because it is possible to build a practice that is resilient and endures, without compromising your own health and values.

In this content-rich presentation you’ll learn:

  • how to get to the heart of your business dream
  • when and how to scale your business
  • how to maximize your marketing message
  • how to increase equity for all, and;
  • why it’s essential to take care of yourself while you take care of others.

Based on the book of the same title, Wellness Incorporated is for anyone who is facing or has faced the challenges of running a business that puts impact before profit. Learn the nine key principles that will keep your business strong and viable in tandem with your own health and happiness. This session shows you how.

This presentation can be adapted from a 1-hour keynote to a 2 – day transformational business retreat (or anything in between).

Book This Presentation

Jaclyn Fimrite, VP

Mergers & Acquisitions

Royal Bank of Canada

Jennifer never ceases to amaze me… She has taken her challenge and delight filled entrepreneurial journey and turned it into an inspirational guide for those considering a business venture that couples financial reward and greater enhancement of social good – two concepts rarely mentioned in the same sentence.

Here I speak about my company after being nominated for the Community Impact Award the first time:


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